Many have yet to discover that Amazon has its own App Store. Similarly, many do not know that you can actually list ebooks as apps on Apple’s App Store or Google’s Play Store. There are many decisions to make that will affect your goals significantly; the tools to use, the app stores to target, deciding between paid vs free, ads vs no-ads, etc.
As a successful case study filled with lessons learned, we are showcasing Clearer English, a series-based ebook app to teach conversational English to foreigners. Matt and John, the founders behind Clearer English, have taken a long journey to end up using Kotobee to create their educational language-learning ebook apps.
Matt and John established Clearer English in early 2015, and have been actively teaching thousands of users through their apps on the Apple, Google and Amazon app stores. They strongly believe that publishing their content to the various app stores is the best way to effectively reach as many users as possible, and it seems to be working perfectly for them.
Their apps are beautifully designed to tell stories, ask questions and engage readers in fun ways to effectively increase their linguistic skills, even on the go. So let’s ask them how they did it.